James has been designing for nearly 20 years, if you include the freelancing he did during university, which was mainly gig posters and album covers/liner notes. He’s stimulated by the challenge of taking what’s inside a client’s head and making it manifest. He believes in starting as you wish to continue, and never using more than two typefaces at a time. He’s particularly proud of the work he did on 1000 Acts of Kindness; for him, it was a simple idea and campaign, and yet it changed the days (at the least) and lives (at the most) of so many. James is passionate about good food and good music; when he’s not working, he’s at the beach, in a hammock, or around the table.