Did you miss one of our limited runs of shirts? We're offering another limited run of all 4 shirts. Honouring our hometown of London, Ontario, these t-shirts celebrate local landmarks of past and present.
This month, we’re showcasing a building that’s celebrating its 80th birthday and an old summer spot that may bring back memories of sunscreen and chlorine. For those of you who followed and contributed to the #ldnlandmarkseries photo contest, thank you. You can see our lucky winner at the the bottom of this page!
Developers already have enough to think about when working on a site, so why make their lives harder by suggesting they include SEO elements too? Well, it’s generally less painful (and time consuming) to create sites that are SEO-friendly instead of doing a complete overhaul of a site after the fact.
Search Engine Optimization (SEO) is not exactly a black-and-white marketing strategy. There are many aspects of optimization to consider when you want to make improvements, and many of them are quite technical. Between the ambiguity and technical skills required, it can be intimidating to start improving your site rankings. It’s important to note that SEO can be boiled down to two important aspects: quality content and quality links.
Mixed in amongst all the other forms of social media, LinkedIn may not be where you spend most of your online time. When I first set up my profile I had no idea what I should include or why I really needed to have one, but I did think that it might help me look like an adult as I started a professional career. A few years later, I finally reached “All-Star” profile strength, and have found how valuable this platform can be. Whether you’re leveraging it to grow your career or your business, LinkedIn has many capabilities that make it an effective marketing tool.
The rtraction brand was not supposed to live long. We inherited it from vtraction, one of our founding partners. It was a temporary company name put in place to give life to our startup. We started in 2001, after the dot-com bust, as tech companies were crumbling. At the time, survival was higher on our priority list. We figured we could always rebrand, right?